http://www.littlerabbitproductions.com www.littlerabbitproductions.com Mon, 21 May 2012 02:24:09 +0000 http://www.littlerabbitproductions.com en http://www.littlerabbitproductions.com/Biography-I-Survived http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Biography-I-Survived Mon, 21 May 2012 02:24:09 +0000 www.littlerabbitproductions.com 3441799 I worked with Spin the Verb to make short promos for Biography's "I Survived" & "I Survived Beyond and Back" series. You can check out episode specific promos below! Client: Biography Producer: SpinTheVerb Productions http://www.littlerabbitproductions.com/HBO-s-East-of-Main-Street-Small-Talk http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/HBO-s-East-of-Main-Street-Small-Talk Wed, 02 May 2012 02:25:46 +0000 www.littlerabbitproductions.com 3319788 I was fortunate enough to work on the third installment of HBO's East of Main Street featuring adorable & funny Asian-American kids. To watch the full program tune in the HBO Family during the month of May & to HBO On Demand! Director + Producer: Jonathan Yi Creative Director: Chrissie Hines Executive Producer: Louis Tancredi To see excerpts of HBO's East of Main Street Asians Aloud click here. http://www.littlerabbitproductions.com/There-She-Is http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/There-She-Is Thu, 08 Mar 2012 18:02:42 +0000 www.littlerabbitproductions.com 2964909 There She Is In many ways, best friends Allison Kopach and Jenny Flores are typical pageant queens. They love makeup, fashion and anything that sparkles. However, unlike Miss America, at a size 22 the only doors open to them are in the plus size pageant world. Via humor and an unobtrusive lens, THERE SHE IS follows the two as they prepare for and ultimately compete in the sixth annual American Beauties Plus Pageant. http://www.littlerabbitproductions.com/Elite-Bodies-Gym http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Elite-Bodies-Gym Thu, 08 Mar 2012 17:49:01 +0000 www.littlerabbitproductions.com 2964745 Elite Bodies by J. Ellis Jones Elite Bodies by J. Ellis Jones is a small business run out of Brooklyn, New York. The owner, Jay, spoke with me about making 2 short commercial spots that highlighted the positives of working with a trainer out of his facility. I suggested contrasting the annoyances of the regular gym experience with the one on one training he offers out of his studio. Jay liked this direction and mentioned he'd recently added an mp3 player hookup so his clients could work out to their playlists instead of the traditional gym music. From there, I created Noise, which addresses both the original concept for the spots and alludes to the fact that clients at J. Ellis Jones can work out to their "own soundtrack". The second spot used humor to exaggerate how uncomfortable other people can make the gym going experience. Jay mentioned that a good portion of his clients begin training at the studio because they tend to feel self conscious at big gyms in front of other people. With this spot, we wanted to contrast the idea of one on one training with a self-conscious gym goer's worst nightmare. http://www.littlerabbitproductions.com/National-Geographic http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/National-Geographic Tue, 15 Nov 2011 21:29:31 +0000 www.littlerabbitproductions.com 2311518 National Geographic - Rock Stars For the series premiere of National Geographic's Rock Stars, I worked with Perception to make this fun promo which worked to highlight the different "Rock Stars". We also cut episode specific promos which you can check out below! National Geographic - Series Premiere Promo National Geographic - Chaos on the Cascade Episode Promo National Geographic - Death Trap Episode Promo http://www.littlerabbitproductions.com/Microsoft http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Microsoft Mon, 19 Sep 2011 20:43:41 +0000 www.littlerabbitproductions.com 659208 Microsoft - Everybody's Business In conjunction with Microsoft's "Everybody's Business" for Microsoft's People Ready Business Solutions, Microsoft commissioned Jack and Suzy Welch to lead a reality show in which businesses address problems and brainstorm solutions. This is a short trailer that promoted the online show on various websites. Agemcy: JWT Post Production: JWTwo http://www.littlerabbitproductions.com/Intel-100-People http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Intel-100-People Wed, 14 Sep 2011 18:07:58 +0000 www.littlerabbitproductions.com 2003707 Intel & 100 People I worked with the 100 People Foundation to create 3 short documentaries that highlighted extraordinary students from around the globe who were selected as finalists in Intel’s ISEF. The goal of the pieces was to inspire current students and well as inform those who know little about the science fair. A fourth “trailer” was also created for Intel’s own purposes as well as generate interest about the students featured in the longer pieces. Director: Carolyn Jones Producer: Lisa Frank Trailer Raquel Redshirt Dzarul Clara & Emilce http://www.littlerabbitproductions.com/Macy-s-Magic http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Macy-s-Magic Mon, 22 Aug 2011 17:55:56 +0000 www.littlerabbitproductions.com 1895574 Macy's Magic I worked on this project with the folks at Thornberg & Forester. Read more about it here! http://www.littlerabbitproductions.com/Gel-Conference http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Gel-Conference Fri, 20 May 2011 19:08:23 +0000 www.littlerabbitproductions.com 1475751 The folks at Thornberg & Forester were looking to create fun and unforgettable videos that integrated live action and animation (read more here). I had no idea what to expect after finishing the live action portion and absolutely love how these turned out. Day 1 Day 2 http://www.littlerabbitproductions.com/Lexus http://www.littlerabbitproductions.com/following/littlerabbitproductions.com/Lexus Fri, 20 May 2011 18:59:15 +0000 www.littlerabbitproductions.com 1366429 Lexus & Microsoft To promote Lexus' all-new CT Hybrid the legendary automakers launched the 45-video MSN.com Fresh Perspectives original series in late April as part of the launch campaign to introduce the new vehicle. I worked with Click3x on cutting three of the artist’s short documentary biographies as well as quirky time lapses that showed them at work. Directed by the Sniper Twins & edited at Click 3X. Craig Thornton Tod Seelie V